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Google Rolling Out The New Rounded Search Results Layout

Google Rolling Out The New Rounded Search Results Layout

Have you noticed a change in Google’s mobile search result interface? Well, you’re not alone. It’s now confirmed that Google is introducing the new curved mobile search results interface. The new design features results cards with beautiful rounded or curved corners. This design has been tested for a couple of months now and so it comes as no surprise that Google is now rolling it out to majority of its users. Most searchers, who have noticed this amazing new look, took notice just a few hours ago.

This new redesign to Google mobile search result is considered one of the biggest since 2013 when the unified card design was launched. Though Google did not make a formal announcement before rolling out this particular feature, it’s apparent that there have been changes to its mobile search results. Perhaps these changes are being done as a result of the skyrocketing number of mobile users globally. We know more and more people prefer to use their mobile devices to search for items online. This growing number is forcing search engines to work effortlessly in order to give users the best mobile experience.

Who Will Be Affected?

The new mobile interface that appears curved or rounded has been in testing mode for a while now. But what it appears today for many users is that it’s currently being launched. What we cannot confirm is whether the interface will be rolled out to only a few people or everyone at once. Since this is not an algorithm update, it is surprising that Google did not make any formal announcements beforehand in this regards.

However, a Google spokesman confirmed this major change in mobile search results interface last week. We’re looking forward to see how people will respond to this new design feature. The curved or rounded edges certainly make the page look more modern. Although this particular change doesn’t affect SEO results in anyway, it is one of the efforts made by the search engine to boost mobile search experience.

An Enhanced Look And Feel

It’s certainly not the first time for Google to make changes to its search results design. There have been numerous changes rolled out in the past that have gone a long way to give users the best mobile search experience. From changing the background colors to increasing font and so much more, we’ve witnessed numerous design elements added and removed from the search results page layout over the years. It’s safe to say that Google will continue with changes that boost the design of search results. We’re glad that the search engine is not just paying attention to algorithm updates that result in penalties. Perhaps the best news for webmasters is that they don’t have to worry about their search rankings dwindling after this major design update.

Key Features To Take Note Of

First things first, you’ll notice the search bar where you enter your query is now wider than it used to be. This wider bar allows users to easily type in the query and make changes or edits when necessary. Another design update that stands out is the white background. The simplicity of this white background is that it helps to focus more on the content. It also declutters the search page results so you can easily click on a link you want.

Overall, the changes have made search results cleaner and we love the new look. The curved mobile search results tend to make the page look more organized and users can easily filter the content and select what’s relevant for them. The page titles also stand out really clearly in the blue color with this new layout.

Google performs testing of hundreds of layouts every so often in order to determine whether the design has any influence on user experience. This means a lot of work for webmasters who have to constantly keep checking what’s new. What makes it even more difficult to follow through is the fact that Google doesn’t roll out these changes to everyone at the same time. However, this time round, the guessing game is over since Google’s spokesman confirmed the changes in search results cards witnessed these past few days. So far, the new design layout looks quite impressive, don’t you think?

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Meet Our Clients: Escape Games | Video Production

Meet Our Clients: Escape Games | Video Production

Working with a client that specializes in creating mind blowing, pulse racing entertainment experiences for its clients has been an incredibly fun experience for the team at Nova Solutions. Our challenge was to take a holistic view of the business to uncover opportunity gaps in this competitive entertainment industry category. We have been thrilled with the open reception that the Nova Team has received from our Escape Games Canada client who is very collaborative and forthcoming when it comes to marketing strategy development. The focus has been to leverage a multi-pronged approach to increase awareness for Escape Games Canada and its unique product offerings to build their sales and profits.

A Targeted Lead Generation Campaign Was Implemented

A comprehensive lead generation campaign was used to improve visibility online in both paid and organic search rankings. A combination of Search Engine OptimizationPay-Per-Click ManagementVideo Production and Blogging were used to create on-line awareness for the world’s largest reality entertainment facility with its nearly 10,000 square feet of recreational space. Their aim is to create memorable experiences for their guests and to challenge them to use their team’s strengths in critical thinking, communication and working together to find solutions to challenging problems.

Six Pulse Building Missions

One size does not fit all at Escape Games as they have 6 very different themed group missions to keep you challenged like; The Mayan Curse, Escape From Bleak Prison, Haunting of Noriko, Crossroads, Syndicate Relic Heist and The Unknown. With the variety of missions to choose from you will never be bored which keeps groups coming back for more.

Guests Love The Experience

Here are some Google review snippets from our guests over the past few months:

– Definitely the best Escape room I have been to yet (5 star review).

– Top notch escape scenarios. The storylines and themes are well thought out and executed (5 star review).

– Very fun and exciting! Staff is awesome, very helpful and polite. Had a great time and definitely would recommend (5 star review)!

– This was by far one of the best escape rooms I’ve been to (5 star review).

Escape Games Canada prides itself in building the most immersive and realistic missions out there and promises incredible service and an exceptional experience that can’t be matched. If you are looking for a pulse racing, team building one of a kind experience look no further than Escape Games Canada where the excitement never stops.

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Meet Our Clients: Tutor Bright | Video Production

Meet Our Clients: Tutor Bright | Video Production

At Nova Solutions we are very proud of the results we get for our clients by creating custom client specific digital strategies that by design, help them build their brand, sales and profits. We truly value each of our client relationships however in this article we will be talking about a national provider of in-home mentorship and education, Tutor Bright. Our business relationship with them for over a year and started with a custom built website project that turned into a full blown lead generation strategy which includes Search Engine OptimizationPay-Per-Click Management and Optimized Video Production that was designed to increase digital exposure and generate leads. This story of one project turning into many is quite common at Nova as a number of our clients start with a project or two and then discover the value of the quality work that is done and that generates results and a strong return on investment.

The relationships we build with our clients is second to none and because of the mutual respect we have developed with them over the years. They gladly participate in video testimonials to not only showcase their business to the world but as well to talk about how they enjoy working with Nova Solutions. Tutor Bright is a special client as not only do we enjoy working with their team but their in-home mentorship and education programs truly help students realize their educational potential. Their mission is to “Brighten Every Child’s Future” and they do this through proven programs with processes and curriculums designed to get the most out of every child’s interaction.

A Nova Solutions we are thrilled to have Tutor Bright one of the Nation’s leading in-home mentorship and education companies as a client and look forward to helping them to continue to expand their successful digital strategy.

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How Healthy is Your Magento Store?

How Healthy is Your Magento store?

Magento undoubtedly is one of the best platforms one can opt for their ecommerce business. Designed for a user friendly interface, easy installation and ability to incorporate endless add-ons and Magento plugins, it provides for a complete shopping package of an ecommerce store.

However, the overall performance of an e-store is not just restricted to the initial setup or layout, but it majorly depends upon the continuous maintenance of the hosting platform.

Apart from the imperative security features in place, a lot needs to be done to ensure a pleasant user experience from a long term perspective and in the interest of your business.

The following infographic displays some of the most obvious symptoms you may have noticed while running your Magento store but perhaps you may not have taken them seriously or measures to fix them

It is important for you to understand what causes them, so that you can concentrate on resolving and retaining the smooth functionality of your store.

Sometimes, something as basic as a software upgrade or content optimization can make a difference. Needless to say, with a couple of tweaks here and there, the user experience can be enhanced almost to its optimum level.

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