Features That Impact Your Adwords Advertising Performance Google AdWords AdWords...
A high ranking on Google can give your law firm a consistent flow of clients one month after the other. But in order for you to attract that traffic, optimizing your law firm website is a must. Because people will be looking for this information for example when searching for a criminal lawyer in Toronto – Costa Law Firm . We’ll share with you 4 practical tips on how to get new clients for law firm by improving your online presence
With numerous law firms in your locality, the best way to capture relevant traffic is to market your business to those in your immediate location. You can do this by targeting local keywords. There are obviously terms that are highly competitive. For instance, you cannot expect to start ranking for “Chicago law firm” immediately if you’re just starting with SEO. In fact, it can take years to rank for such a highly competitive term.
Start with locations that target clients in your immediate location. Let’s say you are a personal injury lawyer serving clients throughout Chicago but you are based in Boystown, a city in LakeView town. Though you will still target “personal injury lawyer Lakeview” and “personal injury lawyer Chicago”, when you start optimizing your law firm website, we would recommend optimizing keyword phrases such as: Boystown personal injury lawyer, Boystown law firm and personal injury attorney Boystown. There’s a high chance that you’ll capture traffic for phrases that target your immediate city or town faster than targeting the more competitive regions. For those competitive areas, have a long-term SEO plan to target them.
Secondly, find out if your law firm is listed in Google Places. These local listings are important and can drive relevant traffic to your law firm website. When someone is looking for a lawyer in your location, your listing can appear on SERP within Google Maps. This is one of the best sources of traffic you can ever get. Therefore, take time to review your local listings and ensure the right information is displayed across the board.
Most people who are looking to hire the services of an attorney are also looking for information. Therefore, ensure your website has relevant, updated and quality content on your area of practice. For instance, if you are a family law attorney, provide content on child support, child custody, divorce and emancipation on your website. People are more likely to hire you if they find valuable information on your website.
Is your site professional, easy to use and impressive? Directing traffic to your law firm website is one thing but making sure the users convert is another. Many will land on your website after searching on Google and others after receiving a referral from people in their circles. They will want to vet you so you need to ensure you have a high-quality site with valuable information to avoid losing out on potential clients.
Features That Impact Your Adwords Advertising Performance Google AdWords AdWords...
10 Proven SEO Techniques For 2018 SEO Techniques Significantly improve...
Essential Elements For 404 Error Page A “Not Found” Page...
6 Product Design Principles Every Organization Can Adapt Product Design...
How To Improve Your Local Online Marketing Local Online Presence...
SEO Budgeting & Service Providers Online Marketing Budget Сhoose an...
Local SEO For Multiple Locations Local SEO SEO Techniques It’s...
Optimizing Website For Voice Search Optimizing Website For Voice Search...
Why You Must Work With SEO Companies in Toronto That...
Which Retargeting Company is the Best? “Best” Retargeting Company What...
Search Engine Optimization For Small Business Search Engine Optimization for...
Working With An SEO Company In Toronto For Google News...
What Should I Include In My SEO Checklist? My SEO...
Effective Types of Personalized Product Recommendations An E-commerce Store Effectively...
Why You Should Conduct Regular SEO Audits Conducting SEO Audits...
Does Your Website Design Need To Be Mobile Friendly in...
What Are Internet Marketing Mistakes I Should Be Avoiding? Internet...
Understanding The Difference Between SEO And SEM SEO and SEM...
Automotive Dealership SEO Campaign SEO Tactics Optimizing your Web Pages...
Toronto SEO Services Will Help You Understand Your KPI &...
Learn About SEO In Toronto With These Helpful Guides &...
How Can I Create a Better Landing Page for More...
Citation Tracker & Local Directory Listings Citation Tracker Managing Local...
What are the Worst Design Flaws for Law Firm Websites?...
7 Types Of Content That Will Increase Your Business Increase...
A Guide to Boosting Your Website Speed Responsive Web Design...
Why Does Landing Page Design Matter? We are often asked...
A Guide to the F Pattern Layout for Text-Heavy Websites...
How Do I Get Started With A Google Remarketing Campaign?...
Understanding the Importance of SEO for Toronto Businesses Good SEO...
Ecommerce Traffic Sources Robust Ecommerce Website Digital Storefront Ecommerce is...
Professional Looking Websites Are Crucial To Your Business Online Businesses...
WordPress vs Joomla – Which is Better? Content Management Systems...
Guide To SEO for E-Commerce Websites The Importance of SEO...
Benefits Of Using Web Design Templates Types of Templates You...
Google’s Local 3-Pack Google Local Pack Maintaininh Their Competitive Edge...
Using Pinterest For SEO And Your Business In Toronto Creating...
What Is Google AdWords And Why Should I Use It?...
Video Optimization Guide For Search Engine Optimization How to Utilize...
Mobile Web Design Problems & Solutions Mobile-friendliness How to Achieve...
SEO News & Tips For Amazon Sellers In Toronto Amazon...
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.