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Hyperlocal Marketing
Local Search Users
Hyperlocal marketing may sound like just another buzzword, but in reality it is a growing trend because local reviews are becoming increasingly more important to local search users. In addition, new technologies like beacons are also making a splash in the world of local SEO.
Let’s take a brief look at each of these phenomena and how they are changing the work done by SEO professionals.
While beacon technology and the plethora of local review sites may seem intimidating at first, any business owner or SEO practitioner must recognize the growing significance of these trends and be prepared to meet them head-on if they hope to succeed in a very competitive marketplace.
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Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.