The Strengths & The Weaknesses of Infographics Importance of Infographics...
Benefits of Video Marketing
Help In Businesses
There are so many benefits of video marketing for today’s’ businesses. Up until ten or fifteen years ago, small businesses typically didn’t have enough money to create a commercial or infomercial. Even if they could, actually getting it out there in front of an audience would have been beyond their financial means. That is no longer the case, thanks to the internet and sites like YouTube. You can now reach out to consumers in Toronto as well as the rest of the world.
In addition to affordability, here are some more benefits of video marketing for businesses:
– People want information, but they don’t have the patience to sit and read a long page full of text. It’s much easier and more convenient for them to watch a five minute video. It’s also easier for a company to get a point across with audio and visuals, rather than trying to explain the point with words. You can get more information across in a shorter amount of time with a video than you could with pages of text.
– Video marketing allows you to introduce your company’s personality. While photos are important, they don’t convey a personality the same way videos do. Give potential consumers the chance to both see and hear you and other professionals associated with your company.
– You get a chance to add a call to action with videos. You can inform viewers at the end to visit your website to learn more about the subject matter, or to give you a call. Video hosting sites also have a description area where you can include your website URL and information about what you have to offer.
– Through video marketing, you can prove that you are an expert. Anybody can put up a website and claim that they are some sort of expert about something, but how can consumers believe that they are telling the truth? Show your audience that you truly know what you are talking about by making demonstrative videos.
– If you have trouble getting traffic to your site or blog, you have the chance to go viral with a video if you make it interesting enough. Your site might not show up in the first page of a Google search, but your video might just make it on the front page of a YouTube search result. If you embed the video on your site, give viewers the option to “Like” it on Facebook or share it with others.
– In product videos, you can actually SHOW people what it is, how it works, and how it can help them. It’s no secret that videos increase purchase confidence among interested viewers. More than half of YouTube visitors have watched at least one product video.
– Videos actually help with SEO efforts, as Google includes videos in its search results. Search engines take notice whenever a video is getting a lot of hits. This not only brings awareness to your brand, it also ties in with your overall internet marketing strategy.
When you are ready to make videos, try to come up with creative, original ideas.
The Strengths & The Weaknesses of Infographics Importance of Infographics...
Some SEO Agencies Limit Keywords Why Do Some SEO Agencies...
What Are Internet Marketing Mistakes I Should Be Avoiding? Internet...
How To Optimize Your Law Firm Online Presence A high...
Understanding The Difference Between SEO And SEM SEO and SEM...
Learn About SEO In Toronto With These Helpful Guides &...
Local SEO For Multiple Locations Local SEO SEO Techniques It’s...
Tips For Designing An Innovative And Functional Website Navigation 5...
Optimizing Website For Voice Search Optimizing Website For Voice Search...
Mobile Web Design Problems & Solutions Mobile-friendliness How to Achieve...
Creating An Effective SEO Strategy Growing Online Presence Time And...
E-Commerce Tools For Website Design Types of Tools An Overview...
Fifteen Basic SEO Tips For Beginner Search Engine Optimization Simple...
Changes In The Web That Are Important To Note Changes...
Why Should I Use Landing Pages For PPC And What...
Hyperlocal Marketing – What Is It? Hyperlocal Marketing Local Search...
Why You Must Work With SEO Companies in Toronto That...
How To Choose The Best E-Commerce Platform? Best E-commerce Platform...
Machine Learning & How It Affects SEO Industry Machine Learning...
Mobile Web and App Strategy Mobile Search Experience Mobile Search...
Why We Should Build Links From The Same Website In...
How Website Design Impacts on Your Content Marketing Strategy A...
Meet Our Clients: Tutor Bright | Video Production At Nova...
8 Image Search SEO Tips To Give You Extra Traffic...
Should You Focus On Page Rank Or Domain Authority? Page...
The Relationship Between PPC And SEO Purpose of SEO and...
SEO News & Tips For Amazon Sellers In Toronto Amazon...
How Does Search Engine Marketing Work? The Objective of SEM...
Google’s Local 3-Pack Google Local Pack Maintaininh Their Competitive Edge...
What are some common mistakes when it comes to marketing...
What Internet Marketing Services Do I Need for My Company?...
Ecommerce Website For Small Business: What to Focus On? Trends...
Shape Use In Website Design Website Layouts How To Implement...
My Website Was Penalized By Google! Can You Help? When...
What are the Worst Design Flaws for Law Firm Websites?...
The Importance Of Colours In Web Design Mix Shades And...
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.