How To Market A Website If I Already Have Customers...
Website design is changing every day. You may not notice that the elements and features on your website are outdated because you interact with it every day. But your web users will never fail to notice the outdated styling or conventions on your web page. Perhaps it’s time to review the look of your website and make cosmetic changes that could actually boost your conversion rates. Start by looking out for the signs below.
If you still have the Arial and Times New Roman fonts on your website, you need some instant upgrading. A unique and distinct font can change the look and feel of your website and quickly enhance your design. Try out a different font to give your web pages an instant uplift.
Some website owners believe that users will never scroll down to see what’s below on a web page. It’s true that the most critical information should be placed above the fold. But you shouldn’t neglect anything that is below it. Stretch your website content a little bit and make sure the information is properly structured and scannable to make it easier for users to follow through.
You need to embrace the whitespace. An open, minimalistic and simple layout is what most users are attracted to. Fixing every element or design feature to fill up every part of a web page can make it look distracting. Consider using a grid to give your web pages some structure. Always make sure that your design is responsive to give both desktop and mobile users a great experience.
Stock photos tend to make your website appear unreal. You need to invest in a local photographer / videographer who will take pictures of your business or products and upload them on your website. You need to establish trust and credibility by having your own unique content on the website and this includes the images you publish too.
You may have lots of offers and products to sell but forcing users to buy through flash players and pop-up ads may make them move away instantly. These elements not only have a negative impact on user experience but also can affect the site’s loading speed. You need to invest in design elements that work for you rather than against you.
Shiny and brightly colored finishes on the website can be very distracting to users. You need to opt for matte finishes whether on the buttons, photos or other graphics. If you have to use the bright colors try and incorporate a subtle gradient. You can use simple textures that are cool without blinding the users.
Websites are no longer using image carousels to convey their most important information. The average web user doesn’t have the time to stick around for 15 seconds waiting for the slides to rotate. You can replace the carousel with a single image or video with a call to action button.
How To Market A Website If I Already Have Customers...
The Most Important Factors of Visual Hierarchy in Website Design...
Understanding SEO Beyond The Keywords And Backlinks White Hat Seo...
Professional Looking Websites Are Crucial To Your Business Online Businesses...
What Should I Include In My SEO Checklist? My SEO...
Ways To Make Your Online Shopping Website Design Unique Online...
Advantages vs Disadvantages Of A Custom E-commerce Website E-commerce Industry...
Automotive Dealership SEO Campaign Building And Running A WordPress Website...
How Can You Improve Your Email Marketing? Email Marketing Just...
Infographics: Common Myths About Presenting Data Visually Infographics Deeper understanding...
7 Simple Design Tweaks & Tips for Your Website Website...
Shape Use In Website Design Website Layouts How To Implement...
How To Turn Your Social Media Followers Into Customers Turn...
Choosing The Best Web Design Company 5 Important Questions To...
Can Search Engines Crawl And Index JavaScript? 5 Important Questions...
Should You Focus On Page Rank Or Domain Authority? Page...
What Are Keywords How to Use Them for SEO Keywords...
Learn About SEO In Toronto With These Helpful Guides &...
The Benefits Of Bing Advertising Bing Advertising Pay-Per-Click Market Online...
Ecommerce Website For Small Business: What to Focus On? Trends...
WordPress SEO Mistakes That People Make When Starting Out WordPress...
What Makes A Good Web Design Company? Professional Design What...
In What Ways Can Video Marketing Help My Business? Benefits...
Blog Search Engine Marketing Benefits & Ideas For Local SEO...
Current Trends in Website Marketing Strategies A Successful Website Trends...
Optimizing Website For Voice Search Optimizing Website For Voice Search...
PPC vs SEO: Knowing The Differences I Already Do PPC,...
What Are SEO Techniques For Honest Link Building? Which Methods...
What is Magento Website Development? How Does It Work? An...
SEO During Covid-19 The coronavirus has greatly increased internet usage...
Relaunching Your Website Without Affecting SEO Avoid Losing Your Ranking...
Why We Should Build Links From The Same Website In...
Creating An Effective SEO Strategy Growing Online Presence Time And...
Which Retargeting Company is the Best? “Best” Retargeting Company What...
A Guide to Boosting Your Website Speed Responsive Web Design...
What Are Some Unique Tactics Offered by SEO Companies? Unique...
Understanding the Importance of SEO for Toronto Businesses Good SEO...
Why Consider Bing for SEO Strategy? Search Engine On The...
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.