How To Write An Interesting And SEO Friendly Blog
Coming up with a blog post that people will enjoy reading and search engines will rank highly is far from easy. Sometimes it takes a lot of creativity and skill to write for online users and search engine spiders. We are going to help you to improve your rankings and appeal to more readers with every blog post you write. Just follow the tips below.
Know What You Want To Achieve
Before you even begin writing a blog post, ask yourself some important questions. What information would you like to provide your readers? Is there a question you would like answered? Would you like them to do something after reading the post? As soon as you can answer these questions, go ahead to start writing your post.
Create A Clear Blog Post Structure
Every post should start with an introduction, then the body and a conclusion. It helps you to gather your ideas and come up with content that is easy for readers to follow through. If you don’t have a clear structure, you’ll lose readers along the way.
Use Headings And Subheadings
Headings and subheadings not only make your content readable but are also important for SEO. The headline should represent the main topic and sub-headlines to provide subtopics or more information about the main subject. This can really boost your rankings.
Read And Re-Read Before Publishing
Before you publish the post, read it twice to make sure it doesn’t have any typos or unclear sentences. It’s a good practice to have someone else read the post and give you feedback.
Give Your Blog Post A Good Length
Making your article too short may not be good for search engines. Google prefers long article but again readers don’t want very long content. You may want to stop at around 700 words and try to make the blog not less than 300 words.
Use Search Terms/Keywords Within Your Content
Have a list of keywords that you can incorporate in your content and place them in about 1 to 2 percent of the text. Make sure you include a keyword on the first paragraph, the last paragraph and in between the pieces of text. Avoid stuffing your content with keywords or search terms. Not only is this bad for search engines but it also interferes with the flow of your content.
If you want to appeal to your target audience and keep them coming back for more, make sure you blog on a regular basis. It can be once or twice in a week, just ensure the blog section of your website doesn’t stay dormant. Google will crawl your site more often if it is regularly updated with new content.
Coming up with an SEO friendly blog post will be easier for you if you follow the tips mentioned above. Don’t forget to take advantage of tools such as Yoast SEO plugin that helps you to optimize every blog you publish for search engines.