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How well are your web pages optimized for mobile search? Research shows that the number of mobile search in various search engines is growing by the day. As mobile devices become very versatile, more and more people prefer using them to browse the internet, make purchases and get entertained in different platforms. Let’s look at how you can ensure your Toronto business ranks high for mobile search.
Delivering a good experience on mobile will ensure that you generate leads and ultimately conversions. This is because when users can easily navigate through your website using their mobile devices, they are more likely to complete purchases, signups or even look for your business details in order to contact you in future. However, if the web pages are not mobile-optimized, you risk losing lots of web users who prefer to use their mobile devices to browse online. This is because once they click on your landing page, it doesn’t appear correctly on the device they are using. Sometimes the pages take too long to load and the user simply clicks away. You need to ensure that you capture the attention of mobile users by ranking high on mobile search and optimizing all landing pages to suit different devices.
Search engines give pages that are mobile-optimized, more prominence on search results. This is because businesses that invest in mobile friendly websites have taken a huge step to enhance user experience. Since search engines place special priority on giving users a great experience, your website will rank better if it is optimized for mobile devices. What’s even better is that it’s easy to get your website mobile ready. This is especially straightforward if you are using a CMS like WordPress. You can find a theme that is designed to work on mobile devices and across different platforms.
Today, webmasters are pushing for accelerated mobile pages. This kind of pages allow websites to load faster in mobile devices. The reason for improving the speed of the web on mobile using this new technology is to ensure no user clicks away due to poor XP. Todays’ users are obsessed over mobile speed. No one has the time or patience to wait for a page to load for a minute. AMP framework is a push to enhance mobile load sped and make sure sites rank high on search engines.
Mobile friendliness is now considered one of the top-ranking factors by search engines like Google. When you invest in a mobile friendly website, not only will you be improving the experience of users on your web pages but also increasing the likelihood of content ranking better on search. As more people continue to use their mobile devices to browse the internet, efforts are now being placed on providing a good user experience across multiple devices. Don’t sit back and let your website be negatively impacted by pages that are not mobile-optimized.
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Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.