Search Engine Optimization
SEO TORONTO
Local SEO Company Dedicated to Providing The Best Service, Results, and Most Importantly: Return on Investment
2007
Founded
35
Employees
1200+
Projects
4.9/5
Stars
Founded
Employees
Projects
Stars
Original Content, Focus Keyword Diversity, On-Page Component, Off-Page Diversity, Local SEO, pay per click and social media marketing for search engine optimization.
The ultimate goal of our SEO search engine optimization digital marketing campaigns is to organically increase positions, which in turn would result in higher traffic; more visibility and higher conversions. Our search engine optimization experience, resources, and tools enable us to design each custom optimization campaign around your business; with long tail keywords, Geo-targeting, social media traffic and website structure in mind.
If you are looking for the best internet marketing in Toronto and Mississauga, one viable option is Nova Solutions. This Toronto SEO service provider is well recognized and established as one of the few competent and reliable internet marketing firm providing such services within the vicinity.
Mainly situated in downtown Toronto, Nova Solutions works with businesses, regardless of type and industry from startup to expanding to medicine and education-related markets, as one of the few Toronto SEO service providers, Nova Solutions offers marketing services that are carried out by cross-industry groups who streamline on search engine marketing, testing, and consumer behavioral targeting. Aside from exceptional marketing services, they are also unequaled when it comes to lead generation, viral marketing, search engine optimization, and marketing consultation.
SEO stands for Search Engine Optimization. In an SEO campaign, your website is better optimized for search engines to crawl, index, and send you traffic. Since not all traffic is the same, targeting your traffic so that the visitors that come to your website are the ones most interested in using your services is essential.
SEO includes on-site and off-site techniques of increasing traffic from the search engines. Contact our Toronto SEO Company for help.
On-site optimization involves restructuring your code, so search engines can read it better, faster, and understand what your website’s message is. Some of the things that are altered and tested in an ongoing process include the title, images, captions, textual content, videos, tags, JavaScript coding, meta tags, and CSS files. The right balance of coding and structural changes is needed to rank better in the search engines. Simply having a search engine friendly website is going to be a huge plus when it comes to gaining traffic. Our Toronto SEO experts help in on-site SEO for your website.
Organizing to prioritize your pages comes next. Our SEO Search Engine Optimization toronto agency, local seo and web design company recommends the website page and menu structure tell you where within the website each page exists so you can assess strategy of page location. For instance, are people easily finding your most important pages?
Home, primary and secondary web menu tags can be noted in a column beside each page link on your spreadsheet. This will help you picture the overall architecture of your website.
Establish your seo strategy value proposition and make sure your page is in line with it. For instance, the page should have a goal. Our seo toronto digital marketing company recommends this is where you explain in clear terms what value is to be delivered. It’s the reason your product is desirable, and the customer should buy from you.
Aside from descriptions and other information, ensure the page reinforces how your product or service solves a problem and pleases people. That should be a clear focus of your home page, but each internal page will perform best when you keep these points top of mind and top of page. Be concise, credible, and accessible.
Establish your seo strategy value proposition and make sure your page is in line with it. For instance, the page should have a goal. Our seo toronto digital marketing company recommends this is where you explain in clear terms what value is to be delivered. It’s the reason your product is desirable, and the customer should buy from you.
Aside from descriptions and other information, ensure the page reinforces how your product or service solves a problem and pleases people. That should be a clear focus of your home page, but each internal page will perform best when you keep these points top of mind and top of page. Be concise, credible, and accessible.
One element that is always neglected is the interlinking of the internal pages. Remember that you are working for the user, so make sure not to spam your anchors with keywords. Visitor experience is key so ;paying out links in a logical, helpful matter is important.
Nowadays a few outbound links to high end sources is also welcomed by Google. So do not worry to have outbound links to cite sources or provide a reference.
Conversion rates are vital for online business yet often overlooked. Each web page you publish has the potential to convert and sell, so you can use this step in your review to analyze whether you have a call to action on each page. Ideally, you have more than one and more than one way for people to contact you easily. Remember, many users click through websites fast. State your value, repeat the offer, invite them to get it and make it easy. If you wish to increase the number of leads and emails your site generates, ensure you have CTAs for various stages of the funnel (engagement with your online presence from start to finish) When you add CTAs or contact and subscribe options, track the changes in leads that result.
Off-site optimization involves sending traffic to your website from other websites. The traffic comes in from backlinks (links that link “back” to your website). Search engines see the number of backlinks as an important factor for your search engine rankings. The more backlinks to your website mean your website is more important. Simply having more backlinks to a website can increase your traffic from the backlinks themselves, as well as traffic from the search engines.
Our dedicated SEO team oversees your SEO campaigns, using comprehensive link building strategies that will help your website generate more organic traffic and establish its online presence across Google, Bing and other search engines.
Having a strong online presence requires a solid content marketing strategy. Thrive is an SEO agency in Toronto with a team of creative writers who can engage your audience and deliver optimized and targeted content. Our content writing service lays the foundation for your digital marketing efforts.
Comment on digital marketing blog posts that are within your niche to reach out to people with similar interests. Blog commenting shouldn’t be done in such a way that it promotes spam.
Look for blogs that you frequent most and then comment in order to lead readers to your own blog.
Posting news articles on authority PR websites can also help to boost your site rankings. This particular strategy has to be done right in order to work. For instance, make sure the PR website where you want to publish an article with your link has a high authority.
Additionally, provide unique content for your press releases and make use of keywords within the content.
If you have a couple of blogs that you frequent, ask them if they would agree for you to contribute in their blog and have a link back to your own site. Guest posting, when done right can provide relevant links to boost your traffic and rankings.
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.