Website Design

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The Biggest Website Design Trends in 2019

2019 web design trends include asymmetrical layouts, simple yet eye-catching designs, and engaging video backgrounds,
all while enhancing the user experience by improving speed and focusing on mobile-friendly design.

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Welcome Mobile Users

Since mobile searches surpassed desktop searches in 2015, it has become necessary to prioritize mobile users in web design.

As a result, mobile first web design is one of the leading trends, as it meets the demands of the growing number of consumers who do the majority of their browsing on their phones. This means designing a site which is user friendly for mobile users prior to creating a desktop version.

Mobile is First

The Need for Speed

Potential customers form an impression of your website within less than three seconds and approximately 50% of users will close a site if it does not load within this time frame.

This means that while website design is of the upmost importance, in 2019, speed should be your number one priority when designing your website, as no matter how eye-catching your design is, if it takes too long to load, you will lose at least half of your potential revenue. Thus, it is imperative to reduce your use of large pictures and videos which may increase loading times, particularly since the recent Google Speed Update prioritizes sites which load faster.

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Effective Shapes

Incorporating shapes is another popular design trend, which provides a happy medium for individuals who are not excited by the minimalistic nature of flat design or are uneasy with breaking the traditional grid.

Shapes such as triangles, circles, and hexagons can be incorporated into a wide variety of designs and when combined with bright, bold colours, they create an eye-catching design which is easy to load. Shapes can create balance and organization or establish visual hierarchy by quickly drawing the viewer’s attention to important details on the page. In addition, like colours, shapes are often associated with particular thoughts and emotions, which means that they can be used strategically to instil specific emotions or feelings in viewers.

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Innovative Strategies

While a grid system has been used for decades to create symmetry and establish alignment in web design, a popular 2019 website design trend is asymmetrical designs, which think outside of the box by breaking the grid.

Previously, web pages without a grid were viewed as sloppy or distracting, as they did not effectively focus the viewer’s attention to the most pertinent details on the page. However, when the grid is broken in a careful and strategic manner, it can effectively draw the user’s eyes to key features, while also creating a striking design that stands out from the competition. Planned asymmetry can be used to establish hierarchy while atypical placement and irregular use of colours, textures, and white space grab the reader’s attention.

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Video Experiences

Although the previously mentioned Toronto website design trends in 2019 indicate a preference for simple, quick loading web pages, video backgrounds are gaining popularity due to their ability to catch the user’s eye.

Videos grab the consumer’s attention and in most cases, users remain on the site longer to watch the video once it has grabbed their attention. One of the advantages of video backgrounds is that they can illustrate your point in an effective yet efficient manner.

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Micro-Animations

Micro-animations are also gaining popularity due to their ability to make a website more user friendly.

These small animations, which often change colour when the curser moves over them, catch the reader’s attention, while also helping them to understand how to navigate the website. For example, a “submit” micro-animation may change colour when the user clicks on it or a circle may become a checkmark, thereby rewarding the visitor for their participation and increasing the interactivity of your website.

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Web Design Company

Taking Care of your Specific Needs…

Here at Nova, our team has worked diligently to ensure that each of our clients are treated with the utmost care in regards to their specific and unique needs—we take great pride in our ability to surpass the expectations of our clients through our attention to detail, quality and efficiency. With Nova Solutions, we ensure that every website will be custom built and fitted to the operations and needs of our clients to ensure maximum synergy and harmony between the company and their online presence.

Websites Developed By:
Our Expert Web Designers

Increase sales, improve retention & offer leading designs.

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Internet Marketing Approach

Majority of people are not aware of the diversity of internet marketing services that a consultancy firm has at its disposal.

We pride ourselves at coming up with exclusive solutions for our clients. With the most niche industries in our portfolio, Nova has developed lead generation campaigns for a variety of clients. Whether it is Search Engine Marketing in another country, Video marketing campaigns throughout the globe, multi-lingual Search Engine Optimization or a single page search domination, making the client show up several times on the same search results page, we at Nova have done it.

What sets us apart from the competition – a direct involvement of each consult in the various custom marketing campaigns. As opposed to the status quo of the internet marketing industry, where a set range of products exist and is applied to all clients. Or, a company that specializes in only one or two service offerings; Nova is structured differently.

With an array of leading development staff who specialize in each of their respective fields as well as a team of highly experienced consultants, Nova uses each client’s campaign as a case study. With weekly educational meetings, each consultant has an ability to participate in each of the client’s campaigns.

Moreover, each client’s campaign is broken down into stages with long term and short term goals, hence each initial internet marketing service offering becomes part of a multi-level lead generation campaign with a combination of products and services that are the foundation of our web design.

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Custom Strategy Creation – Web Design

We understand that each client has different needs for their web presence.

Some businesses need the ability to make financial transactions, some need the ability to quickly update their site on a daily basis; whatever our client’s needs might be, we believe in making sure that our clients have websites that complement the operations of the business in such a way that boosts its popularity and ability to improve the business as a whole.

With service-based businesses seeking immediate visit conversion, corporate B2B clients looking for an appropriate and in-depth presentation, while some other clientele desires to combine the two, our consultants are experts at identifying the key elements that are so vital to each type of web design project at hand.

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Why Website Design?

The structure and design of your website is the first thing potential customers notice when they visit; this first impression, if positive, is invaluable in gaining legitimacy within your customer’s mind. Professional quality website design can greatly increase the effectiveness of your website in its role as a virtual storefront for your company. Whether you want to shock and surprise your customers, provide functional solutions to interact with customers, or simply showcase your product in a user–friendly manner, web design in Toronto can be made easy with Nova Solutions.

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Toronto’s One Stop Shop For Website Design

Professional quality website design is absolutely integral to the legitimacy and effectiveness of your online presence.

Our website designers boast technical know–how as well as marketing expertise—they have completed 1000s of projects, giving them plenty of experience in designing attractive, customized websites that work on all mobile platforms.

How Can We Help You?

Conversion

We offer conversion oriented business themes, as well as fully integrated e–commerce solutions varying in complexity for those looking to use their online presence to promote and sell their service or product to interested customers.

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Web Design
Website Design

No WebDonald’s

Whether you and your business in Vaughan need a basic visual representation on the web for marketing purposes, or you are an established company in Toronto, and website design is next on your agenda, we can help. Unlike a “2 man development firm”, or volume based web design company “WebDonald’s” or creative branding agencies that focus only on uniqueness; Nova offers a different approach. Consult with us, and we will be glad to show you the “Nova” difference.

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  • Toronto Based

    Our website designers are in Toronto. Yes, we do not outsource our development, everything we do is done in-house.

  • Personal Approach

    We are responsive, offering a personal approach. Our consultants are there to build a relationship with you, and assist you in any way.

  • Professional Marketers

    We are marketers, who view each web development project as an opportunity to show you how we can grow your business.

Did we mention we also do video production?

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