Plugins to Grow Online Business
Optimizing Website Content
When it comes to innovation and simplicity, WordPress doesn’t disappoint. The recent version, WordPress 4.7 which was rolled out late last year, introduced a number of plugins, some new and others updated, to improve user experience.
What’s a plugin?
A plugin is simply software that works by enhancing the features of another program in order to improve its functionality and consequently enhance user experience. Plugins can work by providing different features such as improving security or making web pages easier to optimize for search engines. Sometimes using plugins is the easiest way to get things done when designing the website.
Let’s take a look at popular WordPress plugins that you can use in 2017 to grow your online business.
For those keen on optimizing website content for search engines, Yoast SEO is a must-have WordPress plugin. The plugin provides a step by step guide on what you need to do to make each post or page on your website more search engine friendly. From checking where your keywords are placed to reviewing the content readability score, this plugin covers the main factors that search engines consider to rank your web pages. It has a free and paid version.
If you have a blog that receives many comments on a daily basis, this plugin can help you to manage them. This tool works by detecting spam from the comments’ section so you don’t have to spend much time reviewing all the comments on your website backend. It is free but there is a premium version available at a fee.
This plugin is designed to cache content to avoid too much content from bogging down your website and making the pages too slow to load. The plugin helps to ensure you maintain users by keeping the website loading speed at its best. It’s easy to use and most importantly there’s a free version. You just down load it, complete the installation and enable it to work.
If you feel like the native search that is featured in WordPress is not doing any good for your business, invest in the Search WP plugin. This plugin allows you to enhance the search functionality of your website by providing more details such as the title, keywords and documents that are available on your site. It makes it easier for users to find what they are looking for on your web pages.
Google Analytics Dashboard
Whenever you want a quick glance at your website’s performance, there’s no need to go to Google Analytics when you have this plugin. It keeps a record of all the important data such as the site visitors, ads and content views. You can even use this dashboard GA plugin to generate reports that will help you to improve your business.
There are many other WordPress plugins that you can use to enhance the functionality of your website. Before you download any plugin, ensure that you have done adequate research regarding it and read reviews to make a more informed decision.