Debunking 10 SEO Myths Just like every other industry, SEO...
Page speed is important for a number of reasons. The first and foremost reason to have decent upload times on your website is for user experience. The better the user experience that you provide on your website, the more likely visitors will be willing to spend more time on your website and therefore, they will also be more likely to buy from you.
The second reason you should prefer a quicker site to a slower one is the fact that as of April 2010, upload times are factored into your search engine ranking. In order words – when all other factors are equal – a quicker site will have a higher ranking than a slower one.
So if you have a slower site – what can you do to improve it? Here are a few tips:
Most websites rely on databases to store information. This is especially true if the site has a blog, news site or online store or other feature which might require an internal search.
Simply by adding an index to your database can greatly improve the overall speed of your site. For example, when you conduct a search on your website, the website must search the database to find what you are looking for. The more files you have, the longer it could take to find.
By adding an index, your search is narrowed down considerably and the time it takes to find what you are looking for is much less.
Tracking your traffic and social media activity can be as fun as it is useful. But overdo it and you’ll slow your website down considerably.
It’s important to be selective – there is no reason to have fifteen different tracking codes on a single page. When you do use them, be sure to put them at the bottom of the page. This way people can still see the rest of your website even if the tracking codes haven’t loaded yet.
Video embeds can help to make a website more dynamic, but these too must be used with caution. Video sites such as YouTube use something called an iFrame to embed videos into other websites. iFrames can seriously slow down load times.
The same is true for share buttons and other social media widgets. As a marketer, these things may be important to you, but you need to be selective and balance them with page speed.
The first time that you visit a website, the browser must request all of your images and content from your website’s server. These are stored in your browser’s cache. Using a caching program or plugin will help to greatly include your site’s speed.
Even though your site is “on the web” it still must be stored physically on a server somewhere. If your site is stored on a server in Toronto then it will likely be fairly quick for users in Toronto to load. On the other hand, if you have users in Vancouver trying to access your site in Toronto, they may experience lag time because the site has to “travel” a greater distance stopping at various routers on the way.
But if a copy of your site also existed on a server in Vancouver, your Vancouver users could view your site without any lag time at all.
This is the concept behind Content Delivery Networks (CND). It essentially allows you to have copies of your site all over the world.
Using a CND service is a great option for a business that wishes to attract customers around the globe.
PageSpeed Insights is a Google tool that allows you to analyse the speed of your website. Using Google tools is always recommended for improving your SEO because Google also uses Google tools so you are using the same criteria for measuring.
PageSpeed Insights both measures the speed of your website and provides tips on how to make it faster. Webmasters who ignore this important tool, do so at their own peril.
Remember page speed matters – both for your customers and for SEO. Use these simple tips and speed ahead of your competition.
Website Marketing Services We Offer Effective Website Marketing Services Are...
Top 7 Google Ranking Factors in 2021 SEO is the most...
Questions To Ask Before Hiring An Ecommerce Solution Company Ecommerce...
Effective Types of Personalized Product Recommendations An E-commerce Store Effectively...
Steps To Take To Make Sure Your Website Is Mobile...
Tips For Web Designers: How To Increase Productivity Tips For...
Local SEO For Multiple Locations Local SEO SEO Techniques It’s...
Want to Create an Ideal Ecommerce Site? Here is What...
What are some common mistakes when it comes to marketing...
How Can I Build My Brand with Internet Marketing? Build...
Professional Looking Websites Are Crucial To Your Business Online Businesses...
Avoid Overloading Your Website With SEO Content Quality SEO Content...
Custom Shopping Cart vs Generic Shopping Cart An Online Store...
Some SEO Agencies Limit Keywords Why Do Some SEO Agencies...
How To Update Website By Yourself Design Changes Can I...
Mobile Web Design & Compatibility Website On Mobile Device How...
Selection Of Marketing Tools Selection of Marketing Tools Tools That...
Why You Should Conduct Regular SEO Audits Conducting SEO Audits...
The Art of Republishing Old Content It is not possible...
Adwords Management: The Effectiveness Of Call Extensions Adwords Management Call...
What are the main stages of a website design? As...
Fifteen Basic SEO Tips For Beginner Search Engine Optimization Simple...
What’s Needed To Design High-Conversion Forms Common Mistakes to Avoid...
The Strengths & The Weaknesses of Infographics Importance of Infographics...
The Importance Of Colours In Web Design Mix Shades And...
Flat and Minimal Website Design Tips 3-D Websites How to...
Automated Link Building Can I Automate the Link Building Process?...
5 Original Website Layouts To Gather Some Inspiration A Good...
SEO Tips When Targeting Queries With Low Search Volume High...
Advantages Of Custom Web Design Having A Customized Website The...
Infographics: Common Myths About Presenting Data Visually Infographics Deeper understanding...
What Is Google AdWords And Why Should I Use It?...
How To Optimize Your Law Firm Online Presence A high...
A Guide to Boosting Your Website Speed Responsive Web Design...
8 Image Search SEO Tips To Give You Extra Traffic...
6 Factors to Consider When Choosing the Right Web Design...
Why You Must Work With SEO Companies in Toronto That...
Understanding the Importance of SEO for Toronto Businesses Good SEO...
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.