The Four Most Important Ranking Factors For SEO In Toronto...
If you believe your site has been penalized by Google, you’ll need to confirm that the decrease in traffic really is because your site has been penalized, and not simply because your rankings have been decreased due to natural reasons such as changes in search trends. If your site really has been penalized, don’t panic – there’s a chance you can get on good terms with Google again. Depending on the severity of your offense, the problem may or may not be easy to solve.
Here is a list of common reasons why sites get penalized by Google, and what can be done to set things straight.
Getting too many backlinks from other sites can actually work against you if those sites aren’t relevant. It’s the quality of a backlink that matters, not the quantity. It’s especially important that you don’t have links from other sites that have been penalized by Google.
What to Do:
Visit the sites that you suspect are problematic and look for the contact information. Contact them one by one and ask them to take all links to your site down. You might even have to send them a legal notice.
If there are any remaining links, you can disavow them with the use of Google Webmaster Tools. Only use this tool for the links you cannot get removed.
If you have an older site with numerous pages filled with similar content with similar keywords, it may fall under the lines of “junk” content by today’s standards. Even if the content is well-written, Google still might consider it to be spam if there are other pages on your site with similar content.
What to Do:
It’s better to have just a few high quality pages with plenty of social shares and unique links rather than having dozens of pages with content that hardly anybody wants to share or even read. Put more focus on coming up with compelling content that people will really want to share, with the potential to go viral.
You have a few a choices of what to do right now. You can try combining multiple pages with similar content into a single page. You can either remove as much irrelevant content as possible, or block pieces of content from being indexed via the robots.txt file.
If you run a forum, message board, blog, or any other type of user-generated site, there might be some spammy content in there somewhere. This can especially happen if you don’t monitor the posts or submissions.
What to Do
For the time being, block the low quality content from being indexed. Start monitoring the submissions more actively. Once the low quality pages are improved with higher quality content, allow them to be indexed again. You can do this by removing them from the robot.txt file.
If your site has been penalized, there are some action steps you will want to take right way. Just as important however, there are certain things you should not do.
Here are some things you DON’T want to do if your site has been penalized.
– Don’t create more links. Creating more links is a BAD thing when you are being penalized.
– Don’t keep working on your site the way you’ve been doing. Find out why it’s being penalized and start doing the exact opposite.
– Don’t send a reconsideration letter right away. Spend some time making an effort to comply and make the relevant changes. Filing for reconsideration is only a smart move after you’ve made some progress.
– Remember, to get penalized by any search engine can be frustrating because it results in reduced traffic to your website. While it’s a natural response to want to try and reverse the situation as quickly as possible, it is more important that you determine the right course of action first to avoid causing further damage.
The Four Most Important Ranking Factors For SEO In Toronto...
What Makes A Good Web Design Company? Professional Design What...
Steps To Take To Make Sure Your Website Is Mobile...
A Guide To YouTube Search Engine Optimization Techniques YouTube Search...
How Does Search Engine Marketing Work? The Objective of SEM...
The Best SEO Company Does Not Offer Ranking Guarantees Ranking...
Social Media Platforms For SEO How Does Social Media Help...
Relaunching Your Website Without Affecting SEO Avoid Losing Your Ranking...
Important Questions To Ask Any Potential Web Design & Development...
Top SEO Trends That Dominated 2017 Constantly Evolving Search Engine...
WordPress SEO Mistakes That People Make When Starting Out WordPress...
Optimizing Website For Voice Search Optimizing Website For Voice Search...
Professional Looking Websites Are Crucial To Your Business Online Businesses...
Understanding The Difference Between SEO And SEM SEO and SEM...
What Are Some Good Google Remarketing Practices? Google Remarketing Practices...
A Guide to Boosting Your Website Speed Responsive Web Design...
Blog Search Engine Marketing Benefits & Ideas For Local SEO...
Automotive Dealership SEO Campaign Web Design Strategy Statistics You Should...
What Trends In Web Design Are We Seeing In 2015?...
Some Strategies That A Good Toronto SEO Company Will Do...
Nova Solutions Supporting Young Entrepreneurs In The City of Toronto...
Why Does Landing Page Design Matter? We are often asked...
Questions To Ask Before Hiring An Ecommerce Solution Company Ecommerce...
Can Search Engines Crawl And Index JavaScript? 5 Important Questions...
Ecommerce Conversion & Optimization Landing Page Optimization Attaining Higher Sales...
What Are Good Mobile Marketing Tactics for Small Businesses Good...
Learn About SEO In Toronto With These Helpful Guides &...
5 Original Website Layouts To Gather Some Inspiration A Good...
Master Mobile E-Commerce Optimizing Your Website Why You Must Master...
A Look at Intelligent Web Design Now and in the...
How Can You Improve Your Email Marketing? Email Marketing Just...
SEO Tips When Targeting Queries With Low Search Volume High...
My Website Was Penalized By Google! Can You Help? When...
How Can I Get More Traffic to My Website or...
Why Faceted Navigation Is Not Good For SEO Undermined SEO...
How To Implement Pinterest SEO? Pinterest with SEO Importance For...
Flat and Minimal Website Design Tips 3-D Websites How to...
Does Your Website Design Need To Be Mobile Friendly in...
Machine Learning & How It Affects SEO Industry Machine Learning...
Current Trends in Website Marketing Strategies A Successful Website Trends...
6 Factors to Consider When Choosing the Right Web Design...
Nova Solutions Headquarters
700 University Ave, Toronto, ON M5G 1X6
Tel: +1 800-790-3082
Office Hours: M-F 9am – 9pm
Copyright © 2021 Nova Solutions Corporation | All Rights Reserved.
Working with Third-Parties
A good website starts with stunning design. As the Lead Designer at Nova,
Andrew uses his vast experience with web development, graphic design &
brand building to create the majority of our web portfolio. He has worked
with many CMS & commerce products and has built innumerable websites.
Andrew excels at creating stunning (UXD) User Experience Design and
endeavors to put a little bit of soul in every web design project so that it may
have a life of its own.
Kevin is a strategic thinker that can quickly evaluate and find creative
solutions to challenging digital problems. Since 2001, he has been
developing solutions that not only maximize digital presences
but that also have the most impact on markets.
Kevin is a Senior Consultant at Nova Solutions who is passionate about SEO,
user experience and conversion optimization.
Automated page speed optimizations for fast site performance